LeadSimple Isn’t a Magic Wand—It Needs a Real Process Behind It
By Abi Ortscheid Sunday, August 10, 2025
We love LeadSimple. We’ve built hundreds of workflows in it, and we recommend it constantly to PMs who want to streamline their operations.But here’s the reality check most people don’t want to hear:LeadSimple won’t fix your business.It’s not a...
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Protecting Your PM Business: The Insurance Gap You Can’t Afford to Ignore
By Abi Ortscheid Wednesday, July 30, 2025
Most property managers don’t enter the business with a background in risk management. But ask anyone who’s been hit with a lawsuit, and they’ll tell you: the blind spot isn’t operations—it’s insurance.While property management has embraced tech...
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Security Deposit Waivers: Common Questions, Real Answers
By Abi Ortscheid Wednesday, July 23, 2025
Security deposit alternatives can be a game-changer—but only if you fully understand how they work, what risks they carry, and how to build your own in-house program legally and profitably.At PMAssist, we’ve been strong advocates of security deposit waiver programs, a...
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Automate, Delegate, or Drown: Why Every Property Manager Needs to Let Go
By Abi Ortscheid Friday, July 18, 2025
In property management—and business in general—the biggest bottleneck is often the person at the top. If you’re doing everything yourself, you’re not running a business. You’re drowning in one.In this week’s PMAssist Insider Substack, Todd Orts...
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From Lead to Lease: How to Automate Your Sales Pipeline and Close More Doors
By Abi Ortscheid Monday, July 14, 2025
Why Property Managers Need Sales Automation to Scale SmartEvery property manager wants growth. But let’s be real: more doors often means more chaos—unless you’ve got systems in place to handle the volume.That’s where sales automation comes in.We’re h...
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How to Know If You’re Ready for Process Automation
By Abi Ortscheid Thursday, July 10, 2025
If your business still runs on sticky notes, staff memory, and inbox gymnastics… this one's for you.We talk a lot about automation at PMAssist. But we also get that not every property manager is sure if they’re really ready to make that leap. Maybe you&...
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Why We Moved PMAssist Insider to Substack—And Why It’s a Big Win for Property Managers
By Abi Ortscheid Sunday, July 6, 2025
Why We Moved PMAssist Insider to Substack—And Why It’s a Big Win for Property ManagersAfter more than five years of delivering in-depth training and tools for property managers, PMAssist is entering a new chapter—and it’s a big one. We launched PMAssist in...
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What Property Managers Really Want: Freedom, Not Fireworks
By Abi Ortscheid Thursday, July 3, 2025
The Fourth of July is all about celebrating freedom—fireworks, cookouts, flag-themed everything.But if you’re a property manager, you might be celebrating something else entirely: The rare day off.If you’ve ever checked your inbox during a BBQ or paused a ...
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PMAssist Insider Is Moving to Substack (And Getting Even Better)
By Abi Ortscheid Monday, June 30, 2025
After more than five years of delivering in-depth training and tools for property managers, PMAssist is entering a new chapter—and it’s a big one.We launched PMAssist in early 2020 with one clear goal: to help property managers boost their revenue during a time of imm...
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How AI and Automation Are Changing Property Management
By Abi Ortscheid Monday, June 2, 2025
Artificial intelligence (AI) and automation are reshaping property management by streamlining operations, reducing manual workloads, and improving tenant satisfaction. Leading property management software solutions like Propertyware and PropertyMeld are integrating AI-driven tool...
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